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Community Insights

Finding A Facebook Alternative is Easier Than Ever For Brands & Organizations

For Brands and Organizations looking for a Facebook Alternative, your cost of switching is lower than ever. As a platform that owns every data point (and abused said data) consumers & audiences are leaving Facebook in herds. Most younger generations don’t even have an account on Facebook. Natural audience migration and a rapid decline in […]

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Guest Blog

6 Principles to Lead a Thriving Community

Guest Author: Virginie Glaenzer Today, communities have become a tool and a marketing tactic for many organizations used to build brand awareness and sell more of their products. Years ago, American Express started a small business community until they forgot that their brand matters less than their audience’s needs and challenges. I also often hear […]

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Community Insights

The Context of Your Social Platform Determines Why & How You Behave

The reason why people behave differently based on their social environment and how you can capture that behavior to drive engagement for your brand! It’s college football season and your team is having a great year. You’re a casual fan and someone who loves the game because of how sport brings people together. On the other […]

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